Dallas Cowboys Chief Brand Officer on Elevating the Fan Experience

Name: Dallas Cowboys Chief Brand Officer on Elevating the Fan Experience
Uploaded: 2022-02-17T20:04:55.663Z
Duration: 17 min 34 s
Description: Charlotte Jones, Chief Brand Officer for the NFL's most valuable sports franchise the Dallas Cowboys will share how she has turned the Cowboys team into a lifestyle.

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Charlotte Jones, Chief Brand Officer for the NFL's most valuable sports franchise the Dallas Cowboys will share how she has turned the Cowboys team into a lifestyle, investing in cutting edge technology, tapping into new audiences and redefining the sports experience in conversation with Bloomberg Quicktake's Jason Kelly.